“SEO” stands for “Search Engine Optimization”.
We optimize your website’s organic referencing to improve its reputation with search engines and boost your online visibility.
Here are some examples of how we can help you with SEO:
- Optimize your website’s CTAs (call to actions buttons, such as “Donate” and “Subscribe”) to increase your conversion rate.
- Optimize your website’s content and identify keywords for which you want your website to appear in search results.
“SEM” stands for “Search Engine Monetization”.
This online advertising technique consists of paying for targeted keywords for which you want your organization to show among the first search results of search engines. Your ads are shown to users when searches that include your keywords are made.
Google Ad Grants, which works with Google AdWords (mostly used for paid search campaigns), gives registered charities $10,000 USD each month to help them promote their cause and services.
Our team offers you to set up your Google Ad Grants account and optimize your ads in accordance with your goals. We manage your account, list your keywords and write your ads’ content to help you promote what’s important for your organization.